1 Part 1 . Overall Mobile Phone Market in China November domestic mobile phone shipments reached 34.8 million units, down 1.5 percent year over year. 56 new models were released in the month, up 43.6 percent year-over-year (y/y). Over the past 11 months, d omestic mobile phone shipments reached 358.2 million units and number of new model release reached 538 down 5.4 percent and 25.5 percent y/y respectively. Chart 1: Domestic mobile phone shipment s from November 2018 to November 2019 Part 2 . Development of 4G Mobile Phones November domestic 4G mobile phone shipments were 28.3 million units, down 15.7 percent y/y, and represented 81.2 percent of the total shipments. 31 new 4G models were released in the month, down 6.1 percent y/y, accounting for 55.4 percent of the total new models this month. Over the past 1 1 months, domestic 4G mobile phone shipments were 335.1 million units, down 6.4 percent y/y, and represented 93.6 percent of the total shipments. The total number of new model release reached 382, down 30.9 percent y/y, accounting for 71.0 percent of the total new model release. -18.2%-16.3%-12.8% -19.9%-6.0%6.7% 1.2% -6.3%-7.5%-5.3% -7.1% -6.7%-1.5% -25%-20%-15%-10%-5%0%5%10% 051015202530354045 M11 M12 M1 M2 M3 M4 M5 M6 M7 M8 M9 M10 M11 2018 2019 shipments (Unit:Million) y/y 2 Part 3 . Local and MNC Brands of Mobile Phones November mobile phone shipments by the local brands reached 31.4 million units, up 2.7 percent y/y, accounting for 90.1 percent of the domestic mobile phone shipments. Number of new model s released by the local brands (47 units) increased by 27.0 percent y/y, and represented 83.9 percent of the total number of new model release in the month. Mobile phone shipment volume for year 201 9 by the local brands reached 325.9 million units, down 3.8 percent y/y, and accounted for 91.0 percent of the domestic mobile phone shipments. Number of new models released by the local brands ( 476 units) decreased by 27.5 percent y/y, and represented 88.5 percent of the total number of new model release in the domestic market. Chart 2: November 2019 mobile phone shipments by local and MNC brands Part 4 . Development of Smart Phones November smart phone shipments were 33.4 million units, up 0.2 percent y/y, and accounted for 95.8 percent of the domestic mobile phone shipments in the month. Over the past 11 months, smart phone shipments were 342.7 million units, down 3.8 percent y/y, and represented 95.7 percent of domestic mobile phone shipments. In November , 34 new smart phone models were released, up 6.3 percent y/y, and accounted for 60.7 percent of the number of new release. Over the past 11 months, 397 new smart phone models were released, down 27.9 percent y/y, and accounted for 73.8 percent of the number of new release. Local Brands 90.1%MNC Brands 9.9%

pdf文档 信通院 - 2019年11月国内手机市场运行分析报告(英文版)

安全报告 > 信通院 > 文档预览
中文文档 2 页 50 下载 1000 浏览 0 评论 0 收藏 3.0分
温馨提示:本文档共2页,可预览 3 页,如浏览全部内容或当前文档出现乱码,可开通会员下载原始文档
信通院 - 2019年11月国内手机市场运行分析报告(英文版) 第 1 页 信通院 - 2019年11月国内手机市场运行分析报告(英文版) 第 2 页 信通院 - 2019年11月国内手机市场运行分析报告(英文版) 第 3 页
本文档由 SC2022-11-24 08:18:45上传分享
给文档打分
您好可以输入 255 个字符
网站域名是多少( 答案:github5.com )
评论列表
  • 暂时还没有评论,期待您的金玉良言
站内资源均来自网友分享或网络收集整理,若无意中侵犯到您的权利,敬请联系我们微信(点击查看客服),我们将及时删除相关资源。